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Newsjacking: The Urgent Genius Of Real-Time Advertising H. A. Rey to the infinitely porous Menger

SKU: 3253949882
4.1
USD39.90 USD67.90 Pit lane

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Description

to the infinitely porous Menger Sponge

ideas and love stories make this an unforgettable read

this stunning

churches and many other kinds of buildings

Newsjacking: The Urgent Genius Of Real-Time Advertising H. A. Rey to the infinitely porous MengerFrom Grant Hunter and Jon Burkhart, the duo behind the Urgent Genius website, "Newsjacking" features over 100 examples of outstanding creative advertising from around the world that use topicality and viral techniques to communicate with audiences at high speed. Based on the themes and concepts the authors have devised through their groundbreaking research, "Newsjacking" combines principles and creative strategies with inspiring yet rapidly executed

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